Last autumn I was working on a conceptual project that told the story of a tribal shaman making a long journey through uncharted woodlands. I had a perfect concept in mind and a location scouted. At the same time, I met with a very talented designer and dancer Noora Hannus, whose work is breath-taking. She was interested in collaborating and we put together a small team to realize my project.
I always highlight the importance of location when it comes to making stories. In fact most of the time, I get inspired by the location and imagine a scene or story that takes place within it. I always scout for suitable locations even when I don’t have any projects in planning. When I find an interesting place, which more often comes by an accident, I try to document everything by taking images. If the images speak to me later on, I will come back at different hours to observe how the light molds the shadows and colors the surroundings. I then look for details, specific spots where to shoot and think about composition and how to incorporate the location with a concept. A conceptual image needs to tell a story and I feel that people often overlook the importance of location.